WhatsApp Rolls Out Channel Feature: How to use and What is it?

WhatsApp, owned by Meta, constantly surprises its users with innovative features and updates to keep them engaged. The latest buzz is all about "WhatsApp Channels," a game-changing addition designed to ensure users stay hooked to the platform.

WhatsApp Channels is a revolutionary one-way broadcast tool that allows users to receive real-time updates from their favorite personalities, such as celebrities and organizations. This feature has made its debut in India and is now available in nearly 150 other countries.

In India, you can already follow renowned stars like Katrina Kaif, Akshay Kumar, Diljit Dosanjh, and many more via these channels.

WhatsApp channel Invitation
Fig: WhatsApp Channel Invitation

So, what exactly is WhatsApp Channels, and how can you use it effectively?

WhatsApp Channels is your gateway to staying updated about cricketers, actors, artists, and other prominent figures you admire. It's essentially a private broadcast service provided by WhatsApp. When you use these channels, you can rest assured about your privacy; your name and profile picture remain concealed from other followers or channel administrators. The channel history is retained for a mere month before it gets automatically deleted.

Currently, only celebrities and notable personalities have the privilege of creating WhatsApp channels. However, the platform has plans to extend this feature to everyone while ensuring their identities remain confidential.

As per WhatsApp's official statement, "We're introducing Channels in a new tab called Updates, separate from your chats with family, friends, and communities, where you'll also find Status updates."

Here's a step-by-step guide on how to make the most of the WhatsApp Channels feature:

  • Ensure your WhatsApp application is up to date with the latest version.
  • Open the application.
  • At the bottom of the app, you'll spot a new tab labeled 'Updates.'
  • Tap on the Updates tab, and you'll find a list of available channels. Feel free to peruse the profiles of these channels and follow any that pique your interest.
  • To follow a channel, simply click on the plus icon.
  • Moreover, you can engage with your favorite channels by sharing reactions. Long-press on a message within a channel to express your thoughts and feelings.

WhatsApp Channels is revolutionizing the way you connect with celebrities and influencers. Stay tuned for more exciting updates as this feature continues to evolve.

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